Newton Press Colour Printing

Colour print image

If you are looking for full colour printing for your business then Newton Press is where you should be looking, whether it’s business stationery such as business cards and letterheads or marketing materials like colour brochures, flyers and leaflets or for much larger format printing, vehicle graphics or pop up banners.

Importance of Using Full Colour Printing for Your Business.

Colour is a powerful tool that can contribute to the success of any business. Your business correspondence needs to look attractive, interesting and stylish in order to grab the attention of your readers. It is important to add some colour to your company documents such as newsletters, marketing material, invoices or business cards. For a long time, many business relied on black and white copies since they were considered to be cheaper than colour. However, many businesses are now beginning to adopt full colour printing technology for their correspondence because of its accessibility and cost-efficiency. Large companies as well as small and medium-sized businesses can afford full colour stationery and marketing materials for all their printing needs.

Benefits of Colour Printing

Using full colour prints for your business enhances your corporate image as well as reinforcing your professional image. Colour copies for your business’s internal documentation helps boost creativity levels in the office. Colours are naturally appealing hence adding some colour to your internal documents makes your office more attractive. A simple thought here, diagrams and charts can be hard for your readers to read and interpret but using colour makes it easier for them to understand. Black and white documents with a lot of dimensions and labeling can be confusing but with colour copies, each element of your graph or diagram can be given a different colour, to make it easier for your readers to understand.

Other benefits of using full colour printing include:

– Strengthening your brand perception

– Readers can easily locate information

– Colour enables greater retention and recall

Tips To Consider When Using Full Colour Printing

For your message to be more powerful, make use of a stronger colour contrast in your documents. The choice of colours should reflect the brand mission of your business with a lot of strength and clarity. It’s also important to learn the meaning of various colours and their effects on people’s moods and decision making behaviour.